August 6, 2026 · 2 min read · Whitehorse Foodtech
Market research: Global coffee industry outlook for 2026
Here's a roundup of the latest global coffee market forecasts for 2026, drawn from several international market research firms — useful for importers, roasters and beverage brands planning next year's sourcing.
Global coffee market size (US$ billion)
Chart redrawn by Whitehorse Foodtech from Grand View Research figures — not copied from the original report.
Market size and growth rate
According to Grand View Research, the global coffee market reached US$249.3 billion in 2025 and is projected to grow to US$263.5 billion in 2026, with a compound annual growth rate (CAGR) of roughly 5.4% through 2033, reaching an estimated $380.3 billion.
Worth noting: different research firms publish fairly different market-size figures (due to different scope definitions and methodologies — some include retail/foodservice channels, others count raw material trade only). That said, most reports agree on a growth rate in the 5–5.5% per year range, pointing to a stable growth trajectory for the industry.
Three trends worth watching in 2026
1. Premium coffee continues to drive growth. Consumers are increasingly willing to pay more for traceable, specialty-grade coffee rather than commodity-grade blends.
2. Ready-to-drink (RTD) and cold brew are growing fast. This is one of the most frequently cited growth drivers across reports, aligned with convenience-focused consumption trends.
3. Sustainability and traceability matter more in purchasing decisions for both end consumers and importing businesses.
What this means for coffee buyers
Given fast growth in premium and RTD coffee, importers may want to diversify beyond traditional green/roasted coffee — for example soluble coffee powder, liquid extract or cold brew concentrate — to keep pace with market demand. This is part of why a number of Vietnamese suppliers, including Whitehorse Foodtech, have expanded into deeper-processed coffee lines alongside traditional green beans.
Sources:
- Grand View Research — Coffee Market Size, Share And Trends Report, 2026–2033
- FactMR — Coffee Market Global Analysis Report
Figures are summarized in Whitehorse Foodtech's own words from the public reports above as of the publish date. Different research firms may report different numbers — please check the original sources for the full report and the most current data.